I just learned
to be someone
when I allowed
myself be several
For over a decade I have been exploring the nuances of content creation, branding and communication strategies. I collaborated with more than 300 brands from eight countries, building cultural bridges through prose.
All of this, always with bags packed! Traveling solo or as a digital nomad, I visited more than 200 cities, making the Americas, Europe and Africa my temporary homes. Additionally, I expanded my horizons by exploring verse through 35mm photography and poetry publications.
​All of this, always with bags packed! I visited more than 200 cities, making the Americas, Europe and Africa my temporary homes.​
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Additionally, I expanded my horizons by exploring verse through 35mm photography and poetry publications.
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EDUCATIONPostgraduate | Cultural Anthropology at the Pontifical Catholic University of Paraná. Scientific articles: Impact of clothing on the profession of sex workers | Colonization of Brazilian beauty Graduation | Social communication Journalism at the Pontifical Catholic University of Paraná | Full scholarship for the ENEM program | Student body representative for 3 consecutive years | Editor-in-Chief of the newspaper | Photography Monitor
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EXPERIENCEContent Creator & Strategist | Noize Media (2020-2024) Planning and creating content strategies. Development of scripts and film treatments. Research and scriptwriting for music documentaries, interviews and news programs. Main projects: TikTok, Amazon Music, Beefeater, Budweiser, Flash, Koala Festival, Spaten, Skol Founder & Editor-in-Chief | Clothing (2013-2019) Coordination of communication strategies, leadership of teams with 20+ members. Development of content strategies and branding consultancy. Fashion production. Partnerships with national and international clients. Main projects: Pantene, Bergerson Group, Soraya da Piedade, Vogue, Veja, FIEP Communication Analyst | ATEC do Brasil (2013-2014) Definition of internal, external and international communication in the Chinese market. Digital marketing strategies. Coordination of the sales team at educational events. Social Media | SESI - Industry Social Service (2012 -2013) Website and social media maintenance. Development of the "We Can Paraná" Movement in partnership with the UN. Communications Director | Brandbooster (2019-2020) Directing digital campaigns with influencers. Execution of content, audience research and strategies. Opening of new markets. Main projects : Forever21, James Delivery Columnist | Bem Paraná Newspaper (2013-2015) Weekly publication of fashion and beauty articles in the printed and online newspaper. Interviews, research and collaborations with other writers. Topic analysis from behavioral and historical perspectives. Public Relations | Bureau Dani Brito (2014-2015) Creation of guidelines and press consultancy. Content creation, sending and monitoring of press releases. Main projects: Heineken, Tutu Sneakers Screenwriter | Broadcast Film & Production (2011-2012) Research and creation of scripts for programs Nisei television with content, news and interviews.
Entrepreneurship
I opened my first company at 19 years old. I shared knowledge and more than 40 major lectures and workshops with audiences of 1200 people. I started social projects to empower young women and help adopt abandoned animals.
Scripts and Music
I created and managed more than 100 scripts, with research and creative design for Amazon Music online programs, including Amazon Music News and Ecoando, featuring prominent Brazilian musicians.
Engagement Growth
I created interactive content that significantly increased engagement for BigBen Joalheria, one of the largest Brazilian jewelry brands, with 80% growth in interactions in just three months.
Successfully coordinated influencer marketing strategies for Forever21 Brasil, selecting and managing 12 influencers in seven different cities to promote Summer Sale and Carnival campaigns.
National Strategy
Traveling Poetry
I traveled alone through indigenous cities in Brazil, small communities in Eastern Europe and North Africa. At the same time, I worked online and wrote poetry published in five different collections.
that narrative that stays in your head hours later, I can hook you on an idea
Successfully coordinated influencer marketing strategies for Forever21 Brasil, selecting and managing 12 influencers in seven different cities to promote Summer Sale and Carnival campaigns.